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DCG research and articles about: customer experience management

webinar

ICF Interactive Webinar: Are You Disappointing Your Customers?

13 November 2014. Webinar. Presented by Jill Finger Gibson read more >

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J.Boye Web & Intranet Conference – Aarhus 2014

November 4-6, 2014, Aarhus, Denmark. The Tools, Teams, and Tactics For Competing in an Outside-In World, Marianne Kay Marketing and Customer Experience Management, Scott Liewehr Event website: JBoye Web & Intranet Conference, Aarhus 2014 read more >

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Sitecore Symposium, North America 2014

Sept 8-10, 2014, Las Vegas, NV, USA. Truly Great Customer Experience, Scott Liewehr Event website: Sitecore Symposium, North America 2014 read more >

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Making the Transition from WCM to CEM – and Why Resistance is Futile

Say you work for a company that makes wool clothing. For a few years, you’ve been in charge of herding the sheep: making sure that they are fed and cared for, hang out in the right pastures, and show up on time for their shaves. That’s content management. One day, you get a new assignment…. read more >

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Will you survive Business 2020? And can the enterprise strike back?

For some people (including, often, me), the year 2020 still represents a remote, science-fiction future, with flying cars, space colonies, and robotic cops. But of course, 2020 is now barely five years away. It is closer to us today than the introduction of the web-enabled smartphone. Extraordinary – and at one time unimaginable – transformations… read more >

Free Developer Report

Business 2020: Six Key Dynamics Will Determine Success

The few years since the introduction of the smartphone have brought unprecedented and unforeseen change to the business environment in nearly every company. Technology innovations such as mobile computing, analytics, cloud, and social platforms have empowered consumers in both B2C and B2B contexts, and fundamentally inverted the relationship between buyers and sellers. Looking forward to the business environment in… read more >

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OpenText, Demandware, and Salesforce.com are all on a buyer’s shortlist. What are they buying?

Give up? Yeah, me too. We’ve been known to critique technology rankings such as the Wave and Magic Quadrant here at DCG, since we don’t think they provide much actionable insight, and we usually add a little color commentary to spice things up. However, in the case of Forrester’s new Digital Experience Delivery [DEaD?] Platforms Wave, I… read more >

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Sitecore Analyst Webinar: Successful Personalized Customer Experiences

July 9, 2014, webinar. Learn how to deliver successful personalized customer experiences, Tim Walters, Ph.D. Event website: Sitecore Analyst Webinar read more >

The 2014 North American Edition of the Guide to Service Providers for eb Content and Customer Experience Management

Announcing the new Guide to Service Providers for WCM and CEM 2014 North American edition

Customer Experience Management – It’s a big deal. And it’s important. That’s why we’ve created the Guide to Service Providers for Web Content and Customer Experience Management – the 2014 North American update to research originally published in 2013. Service providers are an integral part of any CEM implementation. So integral, in fact, that without… read more >

Phone orange

RFP 101

So you need a new … WCMS? Marketing automation platform? Ecommerce solution? Where not to start. Many companies will start their technology or service provider selection process by sending out a blind RFI (request for information) or RFP (request for proposal) without so much as picking up the phone to introduce themselves and the opportunity,… read more >

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