Magnolia Conference, Basel 2014
June 24-26, 2014, Basel, Switzerland. Making the Transition From WCM to CEM – And Why Resistance Is Futile, Tim Walters, Ph.D. Event website: Magnolia Conference 2014 read more >
DCG research and articles about: WCM
Adobe Summit EMEA 2014
May 14–15, 2014, London, UK Managing the New Marketing Complexity, Tim Walters, Ph.D. Event website: Adobe Summit EMEA 2014 read more >
Putting the “Proof” in Proof of Concept
A Proof of Concept (PoC) and “Bake-Off” are not the same thing, although many people treat them as such. To clarify, a “Bake-Off” is a pitting of two or more vendors against each other to compare their products and services, supposedly providing a side-by-side comparison of compatibility and capability with the intent on selecting a… read more >
Navigating the Service Provider Landscape in Europe
We are proud to announce that the European edition of Digital Clarity Group’s 2014 European Guide to Service Providers for Web Content and Customer Experience Management is out. Research for the Guide began in September 2013 and included: Identifying and connecting with over 150 service providers: advertising agencies, digital/interactive agencies, marketing communications agencies, and systems integrators… read more >
The Peet’s – Razorfish Deal is the Future of CEM Partner Strategy
Although you might have heard about it on April 1, it’s no joke. As reported in this AdAge article, Peet’s Coffee & Tea and Razorfish have inked a deal whereby the agency’s compensation for services is entirely determined by the fate of Peet’s e-commerce profits. It’s a brave move by both companies, and it may… read more >
Blindness and Insight: Ignore the CEM Imperative At Your Peril
Our latest Insight Paper, The CEM Imperative: Customer Experience in the Age of the Empowered Consumer, establishes that customer experience management is no longer an option, a nice-to-have, or a remote step in the five year strategic plan. On the contrary, the mobile and social empowerment of consumers makes CEM an inescapable, compulsory, and essential… read more >
Video: A few more 2014 predictions
Given that it’s the middle of February (can you believe it?), it’s a tad late to be making predictions for 2014, but I figured it would still be okay if I referenced 5, er 6, web content management (WCM) industry predictions I made last month on January’s episode of CMS-Connected. To cut to the chase,… read more >
Where Have All the WCM Cowboys Gone?
Happy New Year. Here we are in 2014 and Web Content Management is in a funk. Yep, I said it. The entire sector is in danger of becoming an afterthought. Ask yourself a question: when was the last time a WCM solution provider actually made some really interesting news, or got the market talking about… read more >
Quick-take webinar replay: Sitecore buys commerceserver.net – What does it mean for you?
Listen to Digital Clarity Group’s Scott Liewehr and Tim Walters, break down Sitecore’s acquisition of Commerceserver.net in a fast-paced analysis of this important development in the CEM, WCM and Commerce solution space. Scott and Tim analyze the impact and implications of Sitecore’s recently announced acquisition of commerceserver.net. Is it a major change for two vendors… read more >
Sitecore acquires Commerce Server – the analysts’ perspective
November 26, 2013. Webinar. Presenters: Scott Liewehr and Tim Walters, Ph.D. read more >
