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DCG research and articles about: social networks

Digital Clarity Group

Thinking Out Loud – Knowledge Management

Warning: I sometimes often like to use anecdotes from my experiences to illustrate my points. Note: E-discovery refers to the tools and practices used to automate the review of electronic content for relevance in legal proceedings. This overly simplified definition will be relevant later in this post. Knowledge Management is defined as [insert your definition… read more >

social blocks

A Playbook for Sustainable B2B Social Marketing

We all know the high-profile successes of consumer brands like Audi, Nike, Old Spice, and Pepsi on social media – for awareness and engagement, and increasingly, for driving social commerce. (See the Facebook Studio winners here and Shorty Awards for best use of Twitter here.) The trend to leverage social media for engagement continues as a… read more >

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