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Smarter Knowledge to Serve Millennial Consumers

When:  Tue, December 15, 2015. 11:00AM Pacific Time.
Wed, December 16, 2015. 3:00PM UK Time.
Where:  Online webinar.

Johan Jacobs

There are 80 million millennials in the US alone spending $600 billion a year, projected to grow to $1.4 trillion by 2020, per Accenture!

While the biggest pain point in getting customer service, across generations, is the lack and consistency of knowledge among agents and on websites (i.e. websites’ inability to deliver answers through self-service), it is a huge issue for millennials, according to a 2015 Forrester survey of US consumers.

If you want to capitalize on the millennial economy, you clearly need to deliver smarter service, which calls for smarter knowledge both for self-service and agents. What can smarter knowledge management systems do that traditional systems and knowledge “pretenders” can’t? What are the next-generation capabilities of smarter knowledge? How can you get to smarter knowledge in as little as 30 days, and get to “hyper-smart” through rapid sprints?

To find out answers to these questions, and more, register for the upcoming webinar with Johan Jacobs, Principal Analyst at Digital Clarity Group, hosted by eGain.

Register


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