VOCalis Awards: Recognizing the Best in Client Satisfaction

The VOCalis Awards recognize agencies that deliver exceptional client satisfaction based on real customer feedback. Unlike generic industry awards, VOCalis is the only award based entirely on Voice of Customer (VOC) insights, making it a true indicator of excellence in service, delivery, and impact.

Orange geometric logo with white letter V

Why the VOCalis Award Matters

Earning a VOCalis Award sets agencies apart in a crowded market. It provides:

  • Instant credibility – Proof of excellence backed by real customer experiences

  • Marketing differentiation – A powerful way to stand out in sales pitches and proposals

  • Trust and validation – Helping prospective clients choose with confidence

What Makes a VOCalis Award Unique?

VOCalis Awards are granted exclusively to agencies that rank in the top 10% of all benchmarked firms in a given category. No other agency awards are based on feedback from actual customers. Agencies can earn recognition in multiple areas, such as:

  • Overall Excellence – Among the top 10% of all agencies benchmarked

  • Technology Expertise – Top 10% in implementing platforms like Adobe, Sitecore, or Salesforce

  • Industry Specialization – Leading performance within a specific vertical (e.g., healthcare, finance, retail)

  • Regional Leadership – Top-rated agencies in a particular geography

Two gold Vocalis Award trophies with geometric designs on a dark background. Text reads "2016 Vocalis Award" and "Vocalis Award" with a red square featuring a white 'V'."

How Agencies Earn a VOCalis Award

Agencies do not need to be paying customers of Digital Clarity Group to qualify. Any agency can be benchmarked based on client feedback, and clients can complete the survey for free. This ensures the awards are earned purely on merit, making them a true reflection of agency excellence. To be eligible, an agency must be benchmarked through verified client feedback collected and analyzed by Digital Clarity Group’s VOCalis Program. Award recipients must consistently score among the highest performers across our eight key performance indicators (KPIs), ensuring that only the best of the best receive recognition.

Interested in seeing how your agency measures up? Agencies that undergo a VOCalis benchmark assessment are automatically considered for an award if they qualify in the top 10%.

How to Participate

Agencies: Get Benchmarked

Discover how your agency ranks in client satisfaction and see where you shine. A VOCalis benchmark assessment provides the insights you need to improve, differentiate, and earn a VOCalis Award.

Agencies: Invite A Client to Rate You

Collect valuable client feedback by sending the VOCalis survey to your customers. Their insights help you benchmark performance, qualify for a VOCalis Award, and strengthen your positioning in the market.

Brands: Share Your Experience

Help shape the industry by providing feedback on your agency partners. Your insights contribute to the VOCalis benchmarking program, ensuring future brands make informed decisions based on real customer experiences.

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