We work with technology companies that provide software and services supporting customer experience management. Our clients are established players and new entrants in the markets for web content management, marketing automation, e-commerce, social media management, web and enterprise search, localization, and customer relationship management.
- Advice and guidance on business, market, and product strategies. We help technology vendors understand the evolving landscape for CEM solutions, identify new market opportunities, develop defensible positions, create messaging that resonates with buyers, and protect from new competitive threats. Our insights are informed by our ongoing primary research on successful CEM implementations and by our deep expertise in the markets comprising contemporary CEM solutions.
- Thought leadership and market engagement. We help technology vendors educate users and buyers on the technologies and practices that drive successful CEM. We publish research papers and studies that can be distributed by our clients, participate in webinars and videocasts, author original content for guest blog posts, and speak at industry and client events.
|Advice and Guidance||
|Thought Leadership and Market Engagement||