Do you suffer from SPA syndrome? No, it’s not an excessive number of visits to the spa (as if that were possible). It’s Service Provider Afterthought syndrome. In a recent post, I outlined the five reasons every organization needs to work with a service provider on any CMS or CEM implementation. What is equally important is knowing this: It’s not just… read more >
Each month, we put together a topical list of new & noteworthy happenings in the world of Service Providers. Look for information about digital agencies, creative shops, systems integrators, consulting firms, and everything in between. Here’s what’s been happening in the World of Service Providers – and why it matters – for the month of July,… read more >
Each month, we put together a topical list of new & noteworthy happenings in the world of Service Providers. Look for information about digital agencies, creative shops, systems integrators, consulting firms, and everything in between. Here’s what’s been happening in the World of Service Providers – and why it matters – for the month of June,… read more >
A flurry of agency reviews has been stealing the headlines over the past few months. Volkswagen, Mondelez, and Coca Cola are among some of the companies who are undergoing reviews of their media agencies and agencies of record. Then there are others – like Best Buy – who are ditching the ‘agency of record’ concept all together…. read more >
The landscape of service providers is vast and often confusing. There are thousands upon thousands of digital agencies, systems integrators, creative design firms, marketing technology companies, and many others. While their name can signal a difference in approach, many of these organizations follow a similar mandate: to help your organization succeed. A large part of… read more >
Customer Experience Management – It’s a big deal. And it’s important. That’s why we’ve created the Guide to Service Providers for Web Content and Customer Experience Management – the 2014 North American update to research originally published in 2013. Service providers are an integral part of any CEM implementation. So integral, in fact, that without… read more >
We are proud to announce that the European edition of Digital Clarity Group’s 2014 European Guide to Service Providers for Web Content and Customer Experience Management is out. Research for the Guide began in September 2013 and included: Identifying and connecting with over 150 service providers: advertising agencies, digital/interactive agencies, marketing communications agencies, and systems integrators… read more >
August 15, 2013, New York – The buzz for Digital Clarity Group’s new Report continues! As THE Guide to Service Providers for Web Content and Customer Experience Management, the Guide continues to garner industry recognition. FierceContentManagement, a notable industry resource featuring articles and commentary on enterprise content management, recently wrote a review outlining the merits… read more >
August 14, 2013, New York – If you haven’t already heard, Digital Clarity Group recently released a groundbreak report – the DCG Guide to Service Providers for Web Content and Customer Experience Management. The Guide has been making waves, most recently being featured on the web content management news site, CMS Wire. Barb Mosher Zinck of CMS… read more >
Exciting News! Digital Clarity Group and the Pulse Network have partnered to create a new multimedia event – the Digital Pulse. Alongside Inbound Marketing Summit, it will take place in Boston October 16 – 17, 2013. Scott Liewehr, President of Digital Clarity Group, had this to say: “We have worked with the Pulse to produce a… read more >
