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Author Archive | Marianne Kay


Notes from J. Boye Conference, Aarhus 2014

At Digital Clarity Group, attending and speaking at industry conferences is part of our job, so we are not easily impressed. Yet, this year’s J. Boye Aarhus 2014 met and exceeded our expectations. The event brought together nearly 300 delegates from 15 countries. World-class speakers such as Bebo White, Rose Cameron, Eric Karjaluoto, James Cannings,… read more >


Adobe Creative Cloud is coming to a web designer near you

Adobe Creative Suite – including Photoshop, InDesign and Illustrator – becomes a cloud-based subscription service. As announced at Adobe MAX, the Creativity Conference, Adobe Creative Suite (CS) will now become a cloud-based service. Starting from June 2013, Adobe CS, which includes Adobe Photoshop, InDesign, Illustrator, Dreamweaver, and Premiere, will be available as a cloud, subscription-based… read more >


The simplest example of effective personalization

Personalization is a vital part of user experience. If done well, it molds volumes of content and data into a concise, meaningful message. It cuts out the annoying irrelevance and makes customer journeys easier. Amazon does it. Facebook does it. Google does it.  And so should you! Or at least this is what your customers… read more >

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