VIDEO: Small Data by Allen Bonde
Listen to Digital Clarity Group’s Allen Bonde, Partner and Principal Analyst, as he takes an exclusive look at DCG’s latest research and perspectives on the state of big data in this one hour webinar replay.
In this video, Allen debunks some of the hype around big data and outlines key findings from DCG’s new “Bringing the Power of Big Data to the Masses” report. This webinar is perfect if you’re looking to learn more about how you can harness the power of big and small data to meet your business objectives, or explore opportunities for vendors and service providers.
Allen also discusses his outlook for big and small data and introduces Digital Clarity Group’s research agenda for 2014.
You will learn:
Why so many organizations are struggling to move beyond the hype and apply big data analytics in practical, measured steps.
What key developments and consumer trends are shaping today’s analytical strategies and the integration of big and small data.
How teams can turn insight into action by focusing on the “last mile” of big data.
Why now is the time for marketers to lead the charge for the next wave of data-driven apps and tools.
Originally broadcast on Thursday, December 12, 2013 at 1:00 pm ET, the webinar replay can be viewed above.