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Theories about Microsoft’s LinkedIn Acquisition

Today Scott Liewehr, co-founder and CEO of Digital Clarity Group, was quoted in a CMS Wire article that shared various theories about Microsoft’s recent, somewhat confusing, $26 billion  acquisition of LinkedIn. Microsoft: Becoming Service Driven? In a nutshell, perhaps Microsoft wants to take a page from Apple’s playbook and move into services. “Everyone will say… read more >

Digital Clarity Group

Microsoft’s acquisition of LinkedIn is an entree into services

I’m going to try something new. I’m not in an environment where I can write a full blogpost about Microsoft’s planned acquisition of LinkedIn for $26.2B. But, rather than not commenting at all, I’m going to post a few thoughts for your consideration: Everyone will say this is about Microsoft entering the enterprise social media… read more >

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