I’m going to try something new. I’m not in an environment where I can write a full blogpost about Microsoft’s planned acquisition of LinkedIn for $26.2B. But, rather than not commenting at all, I’m going to post a few thoughts for your consideration: Everyone will say this is about Microsoft entering the enterprise social media… read more >
DCG research and articles about: enterprise social
In this paper, Allen Bonde reviews the state of social adoption and where innovative companies are focusing their investments. He then outlines a new model for characterizing the stages, or “local markets,” within a modern social business to provide a framework for “thinking globally while acting locally” when it comes to enterprise adoption. Finally, Allen… read more >
CEM is an imperative because you're either competing with superior customer experiences -- or you're not even part of the game.
Tim Walters, Ph.D.,
The CEM Imperative.