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DCG research and articles about: digital transformation

Bloomreach Hippo logos

CMS Vendor M&A Continues With Bloomreach’s Acquisition of Hippo

A few months ago my colleague Alan Pelz-Sharpe published a report noting the increase in acquisitions of CMS vendors, such as those of Sitecore, Episerver, and Ektron by private equity firms (with the latter two acquired by the same firm and subsequently merged) and of CrownPeak by Active Standards. The report predicted that this trend… read more >

Digital Clarity Group

Microsoft & Adobe Get Serious

Today Microsoft announced a strategic partnership with Adobe making Azure the primary cloud platform for Adobe while integrating Marketing Cloud with Dynamics365, its combined CRM/ERP solution. It’s all too easy to dismiss partnerships as little more than marketing ploys. For example, Oracle announced a ‘major’ partnership with Salesforce a couple of years back, and this… read more >

graduate-uk

Digital Transformation in Higher Education: Checkpoint London

DCG had a seat at the table when 14 senior leaders and managers from 11 prestigious universities in the UK met in London recently. Acquia and Manifesto Digital, contributing sponsors for our research on the state of digital transformation in higher education, set the scene by hosting a round table discussion at the Covent Garden… read more >

GDS Digital Marketing Leaders Summit

Taking place at the end of August 2016 the CMO: Digital Marketing Leaders Summit will bring together 60 senior marketing decision makers and business leaders from across America.

Across the marketing sector sophisticated analytics tools are enabling organisations to cut through reams of customer data to deliver valuable insight. Attending executives will be debating the impact these new technologies are having, and what effect they will have on the future of their industry.

Through essential business conversation and extensive networking the event aims to solve key business challenges around marketing strategies and data and analytics.

At this invitation-only event, Scott Liewehr will host a round-table on “Digital Strategy: Data and Your Digital Business.” Jake DiMare will present on the topic of how to avoid the most common digital transformation disasters.

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Cisco Partner Summit

November 1-3, 2016. San Francisco, CA, USA. Analyst attending: Alan Pelz-Sharpe. Event website: Cisco Partner Summit read more >

Digital Clarity Group

More Than Digital Day

October 6, 2016. Brussels, Belgium Analyst speaking: Tim Walters Event website: MTTD 2016 read more>

Scott Liewehr on CMS Connected

VIDEO: Digital Transformation in Higher Education on The CMS Connected Show

In case you missed it, last week Scott Liewehr and Tyler Pyburn discussed Digital Clarity Group’s recent report covering Digital Transformation in Higher Education on The CMS Connected Show. In it, Scott gives a general overview of the research and shares the key findings: DOWNLOAD THE REPORT Delivering an experience – rather than publishing content… read more >

Digital Leadership in HIgher Education

Addressing the Digital Leadership Gap in Higher Education

Ask anyone who works in the not-for-profit higher education sector about where his or her institution is on the digital experience curve, and you’ll likely hear a very similar tune: lagging behind other industries and struggling to adopt effective organization-wide digital practices. An underlying factor is that many institutions are stuck in a hamster wheel of content… read more >

marianne-kay

IWMW 2016: Understanding Users; Managing Change; Delivering Services

June 21-23, 2016. Liverpool, UK. Digital Governance: Tools and Practices for Managing the Content Chaos by Marianne Kay Event website: IWMW 2016 read more >

education

Higher ed falling behind fast in digital transformation

A study of college and university digital content management practices found schools are doing little more than publishing content, missing opportunities to deliver experiences and better engage students. Campus Technology reports the study, commissioned by five companies interested in higher ed digital business opportunities, found many schools overwhelmed by basic demands of maintaining the institution’s… read more >

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